
END OF SUPPORT NOTICE
Full access to support ends
December 31, 2027
If you are running BarTender 2021 or earlier, full support—including licensing and activation assistance—ends after December 31, 2027.
Updating your BarTender software requires having an active Maintenance & Support Agreement (MSA). If you currently have an active MSA, you can update today from our customer portal. If your MSA is expired, contact our team—we will get in touch with you to walk through your options.
HOW SUPPORT CHANGES AFTER 2027
Why update now?
BarTender 12.1 delivers the modern infrastructure and security updates you need to keep your labeling environment secure, connected, and ready for the future.
Infrastructure future-proofing
Your BarTender environment may still be running reliably, but the supporting technology is evolving. Update now to maintain a current, supportable labeling environment.
Security matters to us
Seagull is committed to delivering the standard for secure, always-on labeling for mission-critical operations. Recent security vulnerabilities in earlier BarTender versions are resolved in BarTender 12.1
Support is changing
Today, customers on unsupported versions can still receive limited assistance with licensing and activation. After December 31, 2027, that assistance will no longer be available.
Before December 31, 2027 | After December 31, 2027 | |
|---|---|---|
Renewing Maintenance & Support Agreements | ✔ | X |
Licensing assistance | ✔ | X |
Activation/Deactivation assistance | ✔ | X |
Email/Web-form support | X | X |
Live phone support | X | X |
Live chat support | X | X |
BENEFITS OF UPDATING TO BARTENDER 12.1
Stay secure, connected, and ready for what’s next
Modernize without disruption
Keep your labeling infrastructure aligned with modern IT standards. BarTender 12.1 combines support for SQL Server 2025 and Windows Server 2025, helping organizations maintain a current, supportable foundation for mission-critical labeling.
Connect and control labeling operations
Connect teams, locations, and printing workflows with greater consistency, efficiency, and control. BarTender 12.1 keeps label data aligned across environments, automates label printing, and supports print-time adjustments with less manual intervention—giving teams greater flexibility to manage labeling wherever and whenever they print.
Scale and adapt with confidence
Meet changing market conditions that come your way. BarTender 12.1 enhances Hybrid Labeling, combining the best of cloud and on-premises labeling, to scale, streamline, and simplify labeling workflows across distributed teams and locations.
WE ARE HERE TO HELP
Not sure where to start? Get an upgrade assessment.
Updating BarTender is easier than ever. The Upgrade Assessment provides a custom roadmap with the steps and requirements to update your BarTender environment, with Professional Services available to do it for you.
WHAT’S NEW BARTENDER 12.1
More powerful enhancements in BarTender 12.1
Keep labeling data accurate
Ensure label data remains accurate and consistent across distributed operations by synchronizing Librarian content between cloud and on-premises environments.
Streamline label printing
Empower users to enter information once and print the right label from anywhere on any mobile device with dynamic, web-based forms.
Scale without heavy IT resources
Extend labeling across teams and locations with flexible, cloud-powered capabilities built to simplify and streamline distributed operations.
Increase printing efficiency
Automate label generation and printing through expanded Actions API capabilities – no preconfigured templates or custom development needed
Gain greater print-time control
Make label-position adjustments at print-time through REST API, SDK, Print Portal, and Print Station – all without manual intervention.
Simplify regulatory compliance
Adapt to changing requirements faster with 400+ pre-built templates that are updated as standards evolve.
Keep your labeling environment current.
Update to BarTender 12.1.
Updating your BarTender software requires having an active Maintenance & Support Agreement (MSA).
If your MSA has expired, submit the form and our team will get in touch with you to walk through your update options.
Frequently Asked Questions
Why do I need to update now?
Seagull is aware of security vulnerabilities affecting BarTender 2021 and earlier versions. While Seagull has identified no evidence of active malicious exploitation, unauthorized access, or customer data compromise, it is highly recommended to update to the current software version, BarTender 12.1, to minimize exposure.
For further information, please review the BarTender 12.1 release notes or contact your BarTender sales representative.
What changes after December 31, 2027?
If you’re running BarTender 2021 or earlier, full access to support—including licensing and activation assistance—ends December 31, 2027. To avoid any lapse in technical support access and avoid potential risks of unsupported software, update to the current software version, BarTender 12.1.
Why should I update if my current version is working?
Your labeling environment may continue to work reliably today, but the technology surrounding it continues to change. Updating keeps your labeling environment aligned with modern IT standards, supported technologies, and changing requirements—while giving you access to the latest capabilities in BarTender, such as Hybrid Labeling.
Are there security vulnerabilities in BarTender 2021 and earlier?
Seagull is aware of security vulnerabilities affecting BarTender 2021 and earlier versions. For more information, please review the BarTender 12.1 release notes or contact your BarTender sales representative.
What infrastructure updates are included in BarTender 12.1?
BarTender 12.1 includes compatibility with modern infrastructure, such as SQL Server 2025 and Windows Server 2025, along with additional security updates designed to support a current, supportable labeling environment.
How do I know which version of BarTender I am running?
To find the version of BarTender you are running, follow the steps below:
How do I update my BarTender on-premises software? To update your BarTender on-premises software, you will need to have either an active Maintenance & Support Agreement (MSA) or subscription plan.
If you have an active MSA or subscription plan, please follow the software update steps outlined in this support article.
If you do not have an active MSA or subscription, please contact your authorized BarTender reseller or submit the above form.